Law Office
of
Julie L. Finch, PLLC
Law Office of Julie L. Finch, PLLC
2190 Sargent Avenue
St. Paul, MN 55105
ph: 651-261-8409
jfinch
Trademarks, Brands and Marketing Agreements
Trademarks and Service Marks are the foundation of your brand. Choosing them, protecting them, and actively managing them to increase revenue is a combined effort for marketing and legal counsel.
Clearing Trademarks and Service Marks
"Clearing a mark" means to look for other people or entities who may have pre-existing rights in the mark that you want to use. To fully clear a mark means to analyze the federal and state trademarks registers, as well as common law marks, to ensure that your mark can be used, and is capable of being registered.Trademark Registrations
Marks can be registered at the federal level, the state level, and internationally. Registrations may include designs, or may be comprised of words only. A cost effective strategy for registering marks involves knowing the strengths and limitations of the various registration systems to help your business reach its goals. We can help you:
- File and Prosecute Federal Trademark Applications
- Prepare Responses to Office Actions
- Manage non-US Trademark Filings
- File and Prosecute State Trademark Applications
- Use Your Trademarks to Maintain Your Trademark Rights
- Manage Your Trademark Portfolio Maintenance So Post-Registration Filing Requirements Aren't Overlooked
Advertising Materials
Advertising materials need to use your trademarks and service marks correctly. In addition, materials that make use of images and content from third parties needs to be licensed from that third party. In some cases, comparative statements, and product claims should also be reviewed for compliance with applicable legal standards.Co-Branding and Other Marketing Relationships
Building marketing relationships with other companies builds marketing power, but can also open the door to undesirable complications. Improperly implemented co-branding can cost you customers and trademark rights. We can help you protect those rights by drafting the agreements necessary to properly license the use of your marks.
Law Office of Julie L. Finch, PLLC
2190 Sargent Avenue
St. Paul, MN 55105
ph: 651-261-8409
jfinch
